REZALDIANSYAH, Muhamad; BANOWO, Emilianshah. ANALYSIS OF DIGITAL MEDIA MARKETING COMMUNICATION STRATEGY IN BUILDING CONSUMER LOYALTY AT PT. ERAJAYA SWASEMBADA TBK. Jurnal Sarjana Ilmu Komunikasi (J-SIKOM), [S. l.], v. 7, n. 1, p. 107–123, 2026. DOI: 10.36085/j-sikom.v7i1.9916. Disponível em: https://jurnal.umb.ac.id/index.php/jsikom/article/view/9916. Acesso em: 13 nov. 2026.