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Krisdayanti, Hana, Universitas Muhammadiyah Bengkulu, Indonesia
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Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 3 No. 1 (2022): Januari - Articles
PENGARUH DAYA TARIK, CITRA MEREK, KEAHLIAN DAN SELEBRITI ENDORSE TERHADAP MINAT BELI
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